Industry News

Articles provided by InmanNews

Luxury millennial consumers will buy soon: Here’s what they want

Luxury millennial consumers want their homes to reflect their lifestyle and their growing appreciation for history and heritage ...

Indie Broker Summit arms you with the tools you need to thrive

A successful indie broker has a special relationship with her agents -- whether she’s building culture through a virtual office or establishing herself as a supportive leader in person. But how exactly do you establish and maintain that connection, especially while you’re juggling everything else that comes with running a franchise-free brokerage ...

Zillow is peddling seller leads, not becoming a broker

Zillow plays chess, not checkers. While the introduction of Zillow Instant Offers, on its own, looks menacing, there is more going on here ...

Where homeowners are living large and overleveraged

They used to call it house poor, but the symptoms are the same: You go through a monthly scramble to pay the mortgage, maintenance and repairs are put off as long as possible, and there's never enough money left over at the end of the month for the finer things in life ...

Agent vs. brokerage: Which matters more to consumers?

What’s more important to clients: The real estate agent or the brokerage? ...

How one former fashion stylist built a successful real estate business

As part of her 10 Questions podcast series, F.C. Tucker broker Angela Raab interviews Nina Klemm, a talented agent who made the switch from fashion to real estate when she moved from Boston to Indianapolis, Indiana ...

How family governance can save your real estate business

Family governance can ensure your family knows what your real estate business is all about so they can make informed decisions based on a solid foundation of knowledge and skills. ...

Zillow Instant Offers: What’s the real estate industry’s response?

Instant Offers allows prospective sellers to receive all-cash offers from a group of 15 large private investors; sellers will also receive a side-by-side comparative market analysis (CMA) from a local Zillow Premier Agent. The response from the industry was swift. Here’s a summary of what Inman readers had to say about the new product ...

Real Safe Agent system gaining traction with Realtor associations

Close to three years after the murder of Arkansas agent Beverly Carter and amid reports of other attacks on vulnerable real estate professionals, more Realtor associations are stepping up to tackle the issue of agent safety ...

‘Because they can’: One industry pro’s take on Zillow Instant Offers

“We sell ads, not houses.” Everyone in the real estate industry has heard Spencer Rascoff say this time and again. The Zillow team was adamant: "We’re just a media company." ...

Listing power: Unlocking the power of a listing

In this webinar, you’ll learn about tools to help you harness the power of your listings and how to use them to set you on a path to financial success ...

11 burning questions about Zillow Instant Offers

Today portal giant Zillow launched its Instant Offers program in two test markets. The announcement will undoubtedly rattle the industry. To help you cut through the noise, here are 11 burning questions with our best take on answers. ...

Opendoor vs. Zillow Instant Offers: Who wins?

Zillow Group is testing a new service that looks a lot like Opendoor. Sellers can use “Zillow Instant Offers” to get a bid on their property within 24 hours, and if they choose to accept it, close in as little as a week ...

Zillow launches ‘Instant Offers’ pilot program for homesellers

Today, Zillow launched a pilot program in two cities -- Las Vegas and Orlando, Florida -- called “Zillow Instant Offers,” with the promise that a home sale transaction can be completed in as little as a week ...

HomeFlik app creates listing videos in minutes

HomeFlik is an iPhone app for producing professional listing videos without editing. ...

Avoiding the price reduction conversation? 5 tips to nail it

Agents are making more concessions than ever to obtain listings during the inventory shortage, even if it means seriously overpricing them. While this may be an acceptable strategy when inventory is tightening, it often spells doom if the market has already crested or has begun to decline ...

5 snags that can derail a ‘done deal’ in real estate

A lot can happen from contract to closing, and until all is funded and keys are exchanged, getting to the finish line isn't a sure thing ...

How to create a stellar Facebook group and stimulate a thriving community

It's not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content ...

Realtors