Industry News

Articles provided by InmanNews

7 business tips from two real estate icons

Chris Heller, CEO of Keller Williams Realty, and Dolly Lenz -- once dubbed "New York's real estate queen" -- have a thing or two they can teach agents and brokers on the make ...

Digital marketing 101 for agents

There are many analog agents finding it hard to navigate a digital world. From Facebook to Snapchat, LinkedIn and beyond, it can be hard to craft a digital marketing plan that gets you in front of the right audience at the right time ...

The secret advantages to building an inclusive brokerage

NEW YORK -- As a straight, white man, "until 18 months ago, I didn't know what it felt like to be judged," said Jim Garman of Better Homes and Gardens Go Realty ...

How to attract talented techies to your brokerage

A growing number of brokerages want to be seen as tech-savvy real estate players – but how do business leaders assemble a good tech team if they don't have the skills to recognize a good candidate? And how do they make their company appealing to these coveted engineers and developers ...

How chatbots can help agents grow their business

Who would the average person rather talk to: A real estate agent or robot? The answer is often robot, at least when it comes to early digital communications ...

14 ways technology will change the future of real estate

At Hacker Connect, part of the Inman Connect New York real estate conference, one session examined the pain points that buyers and sellers currently experience during the property cycle, with a view to identifying what is needed to improve it for the future ...

Imprev Thought Leader: Agent recruitment tops business challenges

Recruiting more agents is the most critical business challenge for top real estate executives, said 85 percent of the respondents in the latest Imprev Thought Leader survey, out this week ...

How changes are testing the traditional brokerage model

NEW YORK -- "It's the race to zero margins," said Brad Inman while moderating a brokerage panel at CEO Connect. The room chuckled; after a year chock-ablock with brokerage mergers and acquisitions, the leaders present were well aware that there is change afoot ...

Would a developer pay more? CityBldr home valuations show you

Some properties are worth more to developers than they are to run-of-the-mill homebuyers. That's the idea behind new property value estimates from CityBldr ...

How to become the digital mayor of your neighborhood

There is a massive gap between knowing and doing, and no turnkey solution for every personality in the business that works to build relationships and create content ...

Why Zillow Group is not quite a global leader — yet

Many Americans, myself included, tend to think that the U.S. is the leader when it comes to online businesses. With established tech giants like Google and Microsoft and emerging players like Uber and Airbnb, we can’t be blamed for thinking the U.S. is the home of online ...

Where to find hyperlocal content for Facebook in minutes

Are you struggling to find information to share on your Facebook business page ...

Daily market update: January 17, 2017

Mortgage rates plus all the latest real estate market news ...

How Adrienne Meisels ‘bootstrapped’ her tech idea into existence

You've got a brilliant idea, all the passion in the world and the money in your bank account. What's next? ...

New realtor.com and Zillow products unveiled

What technologies do some of the biggest names in real estate have cooking for ...

What confirmation hearings and other rumblings mean for rates

We must now keep track of two universes: the actual financial one and the Trump one. These are alternate universes, not parallel (which would imply straight lines), but are in frequent contact. A pair of charts below shows how disparate the two are ...

How to use Zillow to build better digital experiences

What if you could find out where Kurt Russell lived and generate a comparative market analysis for the movie star -- all by talking to a computer ...

Could neuroscience humanize real estate app development?

Have you ever tried using an app once, only to immediately hit "delete" because it made your brain hurt? ...

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